Lead Customer Intelligence, analytics, and AI strategy at Pet Valu in Markham, Ontario, with a full time hybrid work model. The Senior Director shapes enterprise customer intelligence across analytics, business intelligence, data science, artificial intelligence, and measurement. Reporting to the VP, Loyalty & Customer Analytics, this leader translates customer behavior into growth strategies. The mandate includes loyalty, customer data, experimentation, and MarTech capabilities. Key Responsibilities:

Define enterprise Customer Intelligence and customer growth insights strategies Own segmentation, lifetime value, retention, and customer health analytics Develop loyalty AI, predictive analytics, and personalization roadmaps Lead customer data governance, Customer 360, and identity resolution Manage measurement, experimentation,



platforms, vendors, and investment evaluation Requirements:

Bachelor's degree in a relevant technical, business, or analytics discipline 10+ years in data science, engineering, BI, CRM, loyalty, or insights 7+ years leading analytics, data science, BI, or intelligence teams Enterprise strategy and transformation experience involving data, cloud, CDP, CRM, or AI Executive advisory experience and expert knowledge of data architecture and governance Shape Pet Valu’s customer growth through enterprise analytics, artificial intelligence, data governance, and measurable loyalty intelligence.

📌 Senior Director Customer Intelligence Analytics Markham
🏢 Pet Valu Canada
📍 Markham