Shape cross-channel digital strategies at WPP Media using programmatic expertise, client communication, and performance-focused recommendations. This strategy-first role is not hands-on buying.

As a Senior Associate, you will translate client objectives and KPIs into digital solutions. You will manage projects across Planning, Activation, Measurement, and Data & Tech teams. The work spans display, video, audio, gaming, Connected TV, and high-level social settings.

Key Responsibilities:
Translate client briefs into holistic cross-channel digital strategies
Coordinate campaigns across cross-functional internal teams
Lead strategic conversations and present client recommendations
Oversee display, video, audio, gaming, CTV, and social strategies




Lead testing across emerging platforms, AI technologies, and DSP capabilities

Requirements:
One or more years in programmatic or digital strategy
Understanding of cross-channel digital media environments
Working knowledge of DV360, Amazon DSP, or The Trade Desk
Solid organization and complex project coordination skills
Familiarity with attribution, lift studies, and digital measurement

Bring programmatic strategy, client leadership, and cross-channel planning skills to WPP Media’s digital solutions team.

📌 Senior Programmatic Strategy Associate Toronto
🏢 wppmedia
📍 Toronto