Lead innovation at CIBC as the Director of Media Analytics. Drive strategic growth through data-driven media investments while mentoring a team of analysts in a hybrid work setting. Join the Marketing and Client Solutions Decision Sciences team at CIBC, actively shaping media strategies and optimizing client outreach. You will oversee analytics frameworks, implement AI-driven insights, and foster a high-performing analytics function, ensuring alignment with business objectives. This role requires a hands-on leader ready to transform complex data into actionable strategies for client engagement and media effectiveness. Key Responsibilities:
Champion media analytics and strategic growth initiatives
Design and evaluate analytics frameworks for media effectiveness
Lead execution and refinement of analytical solutions
Build and mentor a high-performing analytics team
Embed responsible analytics practices and governance
Requirements:
Proven leadership in media analytics and strategic thinking
Advanced analytical skills in AI/ML applications
Robust understanding of media landscape and optimization techniques
Ability to influence decisions through transparent communication
Relevant experience in marketing or media analytics
Make an impact with your media analytics expertise at CIBC in a role that prioritizes strategic innovation and team development. #J-18808-Ljbffr
📌 Director Of Media Analytics At Cibc Toronto
🏢 CIBC
📍 Toronto
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