Own paid media strategy for multifamily clients remotely, using Google Ads, Meta, Linked In, and Microsoft Ads across Canada, South Africa, or the USA.
As Paid Media Manager, Multifamily, you will manage paid media for multifamily owners and property management groups. Blacksmith Agency is an AI-first digital agency, and this role focuses exclusively on paid media. You will guide targeting, budget allocation, bidding, creative testing, tracking, attribution, and client-facing performance narratives.
Key Responsibilities: Manage paid media across Google Ads, Meta, Linked In, and Microsoft Ads
Allocate budgets, manage bidding, target audiences, and test creative
Maintain conversion tracking and attribution using GA4, Tag Manager, and pixels
Develop ninety-day and quarterly client roadmaps
Drive retention, upsell, and long-term