Own Google Ads growth remotely with full-funnel strategy, attribution analysis, and direct client communication at Sweat Pants Agency worldwide.
As a Paid Search Strategist, you will own DTC and eCommerce accounts end to end. Your work spans Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, and conversion tracking. You will optimize toward NC-CPA and NC-ROAS while separating created demand from harvested demand.
Key Responsibilities: Own Google accounts, budgets, strategy, buying, and client communication
Audit campaigns, search terms, bidding, feeds, pages, and tracking
Separate brand and non-brand performance across account reporting
Diagnose bottlenecks across creative, offers, pages, checkout, and tracking
Build landing pages, scripts,



and reporting with AI tools
Requirements: Hands-on Google Ads experience with meaningful DTC and eCommerce spend
Experience with Search, Shopping, PMax, Demand Gen, and YouTube
Fluency in Merchant Center, GA4, and GTM
Ability to build and ship landing pages using Claude or equivalent
Availability for client calls during US Eastern business hours
Bring rigorous Google Ads strategy, skeptical measurement, and transparent client communication to Sweat Pants Agency’s global remote team.

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📌 Google Ads Growth Strategist (Alberta)
🏢 Sweat Pants Agency
📍 Alberta