Shape Jane’s website strategy through information architecture and analytics as a remote-first Web Marketing Manager serving healthcare practitioners.This senior individual contributor owns the marketing website’s direction, structure, navigation, and page strategy. You will connect business goals with customer signals and performance. The work spans SEO, AEO, experimentation, CRO, responsive design, and accessibility. You will partner with Product Marketing, Brand, Content, Design, Product, engineering, and the web platform function. Jane is a founder-led Saa S company serving clinics across Canada, the United States, and the United Kingdom.Key Responsibilities: Own Jane’s marketing website strategy and roadmapDefine information architecture, navigation,



and flagship page strategySynthesize customer signals and website performance dataDirect organic and answer engine presenceConnect strategy with platform capabilities and executionRequirements: Experience owning substantial website or digital property strategyDeep fluency in information architecture and navigationExperience with A/B testing and CRO experimentation at scaleSEO, AEO, analytics, responsive design, and accessibility fluencyComfort working with Word Press and contemporary CMS toolsBring strategic judgment, experimentation, storytelling, and web growth expertise to Jane’s multi-product, AI-powered platform.#J-18808-Ljbffr

📌 Web Strategy Marketing Manager (Winnipeg)
🏢 Jane Software
📍 Winnipeg