Own Google Ads strategy remotely, using attribution analysis and full-funnel optimization to determine whether paid search truly grows client businesses.
As a Paid Search Strategist at Sweat Pants Agency, you will manage DTC and eCommerce accounts end to end. You will work across Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, and GTM. The work focuses on incremental growth, not blended or last-click reporting, while you communicate directly with clients during US Eastern business hours.
Key Responsibilities: Own Google accounts, budgets, strategy, buying, and client communication
Audit campaigns, feeds, landing pages, audiences, and conversion tracking
Separate brand and non-brand performance for meaningful reporting
Manage PMax, Shopping, Search, Demand Gen, and YouTube activity




Diagnose and fix creative, offer, landing page, checkout, or tracking bottlenecks
Requirements: Hands-on Google Ads experience with meaningful DTC and eCommerce spend
Demonstrated Shopping and PMax results across CPA, ROAS, and revenue
Fluency in Merchant Center, GA4, GTM, Demand Gen, and YouTube
Ability to build and ship landing pages using Claude or equivalent
Native or near-native English and US Eastern client-call availability
Bring accountable Google Ads strategy, rigorous attribution thinking, and client-facing ownership to Sweat Pants Agency’s remote team.

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📌 Remote Google Ads Strategist (Alberta)
🏢 Sweat Pants Agency
📍 Alberta