Drive product positioning and go-to-market launches for Enverus Minerals and Adjacent Markets through data-driven storytelling and AI-powered workflows.
This contractor Product Marketing Manager role backfills planned parental leave coverage. You will own segment marketing across positioning, launches, sales enablement, demand-generation content, and cross-functional execution. Your work supports pipeline and ARR growth through compelling messaging.
Key Responsibilities: Develop differentiated positioning for buyer personas and adjacent markets
Plan and run end-to-end go-to-market launches
Build battlecards, talk tracks, training, and sales playbooks
Create demand-generation content aligned with revenue goals
Test AI workflows for analysis, creation,



and performance tracking
Requirements: Two to four years product marketing experience or equivalent
Proven go-to-market launch leadership from strategy through execution
Experience working in B2B SaaS
Excellent storytelling, messaging, and writing skills
Ability to translate technical concepts into customer value propositions
Shape Minerals segment messaging, launches, sales enablement, and AI-powered marketing at Enverus while tracking pipeline and ARR impact.

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📌 Minerals Product Marketing Manager (Alberta)
🏢 Enverus
📍 Alberta