Shape paid digital acquisition for BetMGM’s sports betting and online gaming products through campaign execution, analysis, and partner coordination.
This senior digital marketing opportunity supports strategy across BetMGM Sports, BetMGM Casino, BetMGM Poker, and Wheel of Fortune Online Casino. You will collaborate with Google, Meta, Twitter, Snapchat, internal teams, and digital partners. The role is partially remote and requires in-person days in Toronto.
Key Responsibilities: Contribute to high-level acquisition strategy across paid platforms
Ensure campaign best practices with paid digital partners
Tailor strategies using product and market business objectives
Collaborate on brand and digital campaign asset creation
Optimize acquisition and retention strategy through cross-functional collaboration
Requirements: Three or more years focused on digital growth marketing
Experience executing paid digital campaigns across major platforms
Understanding of sports, sports betting, and iGaming landscapes
Solid communication, organization, and project management skills
Ability to manage multiple projects and internal priorities
Bring paid media, stakeholder coordination, and growth marketing expertise to BetMGM’s digital acquisition programs.