Lead national marketing strategy using bilingual communication, social media, and campaign management for a children’s reading program across Canada.This senior specialist develops and executes marketing and communications plans for a program fostering children’s love of reading. The contract spans 952 hours over 12 months, with potential extension. You will support promotion, media relations, social media, registration, and awareness while working with corporate sponsors and national partners.Key Responsibilities:



Develop and implement a national marketing communications strategyManage social media channels and create engaging contentIdentify promotional opportunities to increase program registrationMonitor brand presence and media coveragePrepare an annual report and maintain brand alignmentRequirements: Three or more years developing national marketing plansProven social media and promotional campaign management experienceExperience with corporate sponsors and national partnersExcellent written and verbal communication skillsProfessional working fluency in French and EnglishApply bilingual marketing, strategic communications, and stakeholder relations expertise to expand this national children’s reading program.#J-18808-Ljbffr

📌 Senior Bilingual Marketing Specialist (Toronto)
🏢 University of Toronto
📍 Toronto