BAT is evolving at pace into a global multi-category business on a mission to decrease the health impact of our industry To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Imperial Tobacco Canada — A member of the BRITISH AMERICAN TOBACCO GROUP has an exciting opportunity for a Trade Marketing Representative in Airdrie and the surrounding areas. The role is responsible for delivering commercial and consumer performance within an assigned geographical area. This will be accomplished by building strong customer relationships with retailers & staff and leveraging both commercial insights and digital assets to meet consumer needs. Managing your territory to deliver volume and market share targets that contribute to achieving national, regional, and district-level objectives, through effective implementation of cycle activities for all of our product categories; Delivering an outstanding customer experience by leveraging digital tools and assets to maintain strong business relationships, train retailers and staff to effectively communicate our brands to consumers, respond to retailer and staff questions and concerns in a timely manner, monitor contract compliance, and deliver personalized customer and consumer insights to drive performance; Generating and maintaining market demand of our multi-category products by ensuring adequate inventory levels, attaining distribution targets, reducing OOS, merchandising effectively and ensuring a competitive price for the entire product and brand portfolios; Collaborating on special projects at the provincial and national levels with your team of Territory Managers; Driving performance in a highly regulated market. Around 3 years’ relevant work experience (ex: marketing focused role) in an FMCG or a global organization.



Strong extra-curricular participation record (ex: case competitions, academic student groups, sports teams etc.) Technical / Functional / Leadership Skills Required Strong business insights, strategic approach, and account management capabilities. Facility with digital tools and ability to interpret commercial data, identify business opportunities, and put plans into action. Ability to focus on a long-term objective, while capitalizing on short-term opportunities. Bachelor's Degree in marketing, business, or a related field Possess the current legal right to work in Canada. Bilingual (French and English)
- Knowledge of English is required because the role deals with customers and suppliers elsewhere in Canada and around the world.

We offer
a market leading annual performance bonus (subject to eligibility) Our range of advantages varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives (subject to eligibility) You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills We prioritise continuous improvement within a transformative environment, preparing for ongoing changes Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation,



marital or civil partnership status, gender re-assignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture). If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. Pour atteindre notre ambition, nous recherchons des collaborateurs prêts à vivre notre philosophie au quotidien. Faites partie de ce voyage Le rôle est responsable de fournir des performances commerciales et consommatrices dans une zone géographique. Cet objectif sera atteint en établissant de solides relations avec les détaillants et le personnel, et en tirant parti à la fois de la perspicacité commerciale et des actifs numériques pour répondre aux besoins des consommateurs. Gérer votre territoire pour atteindre des objectifs de volume et de part de marché qui contribuent à la réalisation des objectifs nationaux, régionaux et au niveau du district, grâce à la mise en œuvre efficace des activités de cycle pour toutes les catégories de produits; Offrir une expérience client exceptionnelle en tirant parti des outils et des actifs numériques pour maintenir des relations commerciales solides, former les détaillants et le personnel pour communiquer efficacement nos marques aux consommateurs, répondre e

📌 Trade Marketing Representative (Canada)
🏢 Bentoel Group - A Member of British American Tobacco
📍 Canada