01 Nov
|
Science World
|
Vancouver
01 Nov
Science World
Vancouver
Drive discoverability, engagement, and conversion for Science World through content UX, accessible messaging, and website optimization. This permanent full-time role serves multiple audiences and channels.
The Marketing Content Specialist reports to the Director, Brand & Marketing, and owns content-driven user experience from a narrative and journey perspective. You will shape headings, calls to action, readability, and website copy while supporting digital and physical advertising. Collaboration with the Digital Marketing Specialist and cross-functional teams ensures technical quality, accessibility, and functional delivery. The position also contributes to campaign performance reviews and continuous improvement.
Key Responsibilities:
- Own headings, calls to action, readability, and user journeys
- Publish and quality control Science World website copy
- Collaborate on technical UX,
accessibility, and digital delivery
- Review advertising performance and apply campaign learnings
- Adapt messaging across channels and audience needs
Requirements:
- Minimum five years' related content, editorial, or marketing communications experience
- Understanding of SEO, SEM, content marketing, and current best practices
- Familiarity with content UX principles and WCAG standards
- Analytical mindset for interpreting performance data
- Superior writing and verbal communication for wide-ranging audiences
Use content strategy, accessibility awareness, analytical thinking, and persuasive copywriting to improve Science World digital experiences.
📌 Digital Content and User Experience Specialist (Vancouver)
🏢 Science World
📍 Vancouver