Location:
Toronto, ON, Canada Date Posted: Oct 29, 2026 Designs for Health is a trusted leader in the nutraceutical industry, known for delivering high-quality, research-driven nutritional products that support better health outcomes. For more than 30 years, we have combined scientific integrity, innovation, and a strong commitment to quality to earn the confidence of practitioners and customers alike. Job Summary The Senior Brand Manager, Canada will play a key role in developing and executing marketing initiatives that support brand growth, practitioner engagement, and digital commerce performance across HCP, Amazon, retailer e-commerce, and owned channels. Working closely with U.
S. marketing leadership, Canadian commercial teams, and specialized agency partners, this position will leverage and adapt global brand strategies, assets, and capabilities while supporting the development of Canadian-specific go-to-market plans, campaigns, and programs that address local market dynamics, customer needs, and growth opportunities. The ideal candidate brings a strong combination of brand management expertise, commercial awareness, and analytical capabilities, with the ability to translate marketing strategies into effective campaigns and measurable business results. Salary Range: $125,000
- $155,000 CAD

Key Responsibilities
- Collaborate with marketing leadership to develop and execute Canadian brand strategies, annual marketing plans, and promotional calendars. Support budget planning and prioritize initiatives based on business objectives, growth opportunities, and return on investment.
- Manage and optimize Amazon Canada marketing initiatives in partnership with U.
S.-based agency specialists and internal stakeholders, supporting paid and organic growth, customer acquisition, conversion, subscriptions,



and channel profitability.
- Partner with U.
S. marketing leadership to adapt global brand strategies, campaigns, and creative assets for the Canadian market, ensuring alignment with local customer needs, commercial priorities, and regulatory requirements.
- Develop, coordinate, and execute integrated product launches and marketing campaigns across HCP Direct, Fullscript, retailer e-commerce, CRM, the company website, and other priority channels.
- Collaborate with Sales to develop marketing programs and resources that strengthen practitioner engagement, product education, brand awareness, and demand for priority product portfolios.
- Coordinate with external agency partners to develop campaign briefs, establish performance expectations, monitor deliverables, and evaluate recommendations to support marketing effectiveness.
- Analyze customer, category, competitor, and channel performance data to evaluate campaign effectiveness, advertising efficiency, profitability, and marketing ROI. Identify opportunities for optimization and recommend adjustments to marketing investments and initiatives.
- Work closely with Sales, Finance, Regulatory, Creative, and Commercial teams to ensure alignment and effective execution of marketing initiatives. Support the planning and coordination of relevant trade shows, events, and promotional activities.
- Share brand expertise, best practices, and market insights with marketing colleagues,



contributing to a collaborative and results-oriented team environment.
- Brand Strategy & Commercial Awareness: Ability to translate customer insights, market trends, and business objectives into effective brand initiatives that support growth and profitability.
- Digital Commerce Acumen: Robust understanding of Amazon marketplace dynamics, retail media, organic performance, customer acquisition, and conversion drivers.
- Analytical & Financial Acumen: Ability to evaluate marketing performance, interpret data, monitor budgets, and recommend opportunities to improve marketing effectiveness and ROI.
- Agency & Project Management: Skilled at coordinating agency partners, managing competing priorities, and ensuring marketing deliverables are executed effectively and on schedule.
- Cross-Functional Collaboration: Ability to build productive relationships and influence stakeholders across U.
S. and Canadian teams in a matrixed environment.
- Execution & Continuous Improvement: Strong organizational skills, attention to detail, and a proactive approach to identifying opportunities, solving problems, and improving marketing outcomes. Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent skilled experience.
- 5–7+ years of progressive marketing experience, preferably including brand management, digital marketing, or consumer product marketing.
- Demonstrated experience supporting brand strategies, integrated marketing campaigns, product launches, and go-to-market initiatives.
- Experience with digital commerce and Amazon marketplace marketing, including working knowledge of retail media, organic growth, customer acquisition, conversion, and

📌 Senior Brand Manager, Canada (Toronto)
🏢 Designs for Health
📍 Toronto