Execute precise digital advertising campaigns at webTactics | Day Communications, using campaign trafficking, tracking, and quality assurance expertise. This is a hybrid, full time position.

As a Digital Advertising Campaign Specialist, you will manage operational campaign delivery for employer branding and recruitment marketing. Your work will span Google Ads, YouTube, Meta, LinkedIn, TikTok, and other platforms. You will configure targeting, budgets, conversion actions, and tracking parameters while monitoring performance.

Key Responsibilities:

- Launch digital advertising campaigns across multiple platforms
- Configure audiences, budgets, tracking parameters, and conversions
- Complete pre-launch and post-launch quality assurance reviews
- Monitor pacing, delivery,



and spend across campaigns
- Maintain accurate performance reports and dashboards

Requirements:

- Two or more years in digital advertising or campaign operations
- Experience managing Google Ads, Meta, LinkedIn, and TikTok
- Understanding of GA4, Google Tag Manager, pixels, and UTM governance
- Experience troubleshooting tracking and campaign delivery issues
- Google Ads Certification and reporting tools experience

Apply campaign operations, tracking, and reporting expertise to deliver accurate digital advertising for webTactics | Day Communications.

📌 Digital Advertising Campaign Specialist (Toronto)
🏢 webTactics
📍 Toronto