WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.Your primary objective as the Associate Director is to supervise all implementation needs and communication to the client(s) and agency client/planning/other teams. In this role liaising and coordinating with global marketing teams and understanding international marketing will be a key part of your duties. In addition, you will have oversight of client implementation team to ensure productivity, including managing staffing and workload issues at the client team level. You will provide strategic rigor to the implementation of the idea, ensuring integration of the work between creative and media. Above all you will be well versed in 360 media planning to be able to effectively convey and manage the media deliverable within the agencies.Your Impact Coordinate international marketing initiatives with global internal teamsHelp create and deliver on strong briefsDevelop strategic media plans across several portfoliosEffectively convey and manage the media outputEffectively works across all areas of the media process and closely with brand managers and creative agenciesWill have opportunities for creative and strategic input both with agencies and clientsWill need to manage client, agency, and vendor relationshipsHelp drive the overall media process and manage go-to market strategiesEnsure a high quality of execution cross-channelManage client and planning teams regarding marketplace conditions, industry intelligence and buying recommendationsPresent insights,



QBR’s and post reporting to clientsGain client approval on optimizations and budget shiftsMaintain strong professional relationships with clients, suppliers, and agency partnersHave a strong working knowledge of agency and industry systems and toolsResponsible for fiscal management of brands within their portfolioEnsure that recommendations and decisions are consistent with client’s marketing/advertising objectives and strategiesProvide strategic guidance and thought leadership within the media groupOversee and approve Communications strategy for client businessesAdvise and direct planning staff regarding insightful and strategic points-of-view Your Qualifications Minimum 7+ years of implementation experience or relatedBachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experienceInternational Marketing experience is a mustAgency or vendor experience preferredDemonstrates advanced knowledge and understanding of media fundamentals and current trendsProficient with Media Ocean, Infosys, Microsoft Office Software (Outlook, Excel, Power Point, Word, etc.) About You Digitally savvy: uses digital and social media, demonstrates passion about emerging media, Google Analytics, Google Images, ability to search and research topics, etc.Works well in a team settingThrives in quick paced environmentDesire to learn, develop and progressDemonstrates expert understanding of the business successes, challenges, and strategic objectives; draws from experience to evaluate solutions from the business’s perspective and provides advice regarding potential opportunities and risks.Owns the delivery of high-impact technical communications to drive maximum impact. Represents the business at the most senior levels to deliver a compelling and credible message.Manages multiple overlapping timelines and competing demands, weighing the needs of different stakeholders across the business to determine priorities for parallel projects and sets priorities according to business needs. Please read our Privacy Notice for more information on how we process the information you provide.#J-18808-Ljbffr

📌 Associate Director, Media Planning (Montreal)
🏢 WPP Media
📍 Montreal