Lead national marketing strategy using bilingual communication, social media, and campaign management for a children’s reading program across Canada.
This senior specialist develops and executes marketing and communications plans for a program fostering children’s love of reading. The contract spans 952 hours over 12 months, with potential extension. You will support promotion, media relations, social media, registration, and awareness while working with corporate sponsors and national partners.
Key Responsibilities: Develop and implement a national marketing communications strategy
Manage social media channels and create engaging content
Identify promotional opportunities to increase program registration
Monitor brand presence and media coverage




Prepare an annual report and maintain brand alignment
Requirements: Three or more years developing national marketing plans
Proven social media and promotional campaign management experience
Experience with corporate sponsors and national partners
Excellent written and verbal communication skills
Qualified working fluency in French and English
Apply bilingual marketing, strategic communications, and stakeholder relations expertise to expand this national children’s reading program.

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📌 Senior Bilingual Marketing Specialist (Ontario)
🏢 University of Toronto
📍 Ontario