Lead SaaS lifecycle marketing at Jobber from Edmonton, Toronto, Vancouver, or Kitchener-Waterloo, using lead nurture and experimentation to improve conversion.
As Senior Lifecycle Marketing Manager, you will own lead strategy, programs, and metrics across acquisition, activation, retention, and expansion. You will build personalized journeys with AI enrichment, Clay, n8n, and customer data. Cross-functional work with Marketing, Sales, Success, Product, Growth, and Business Operations will connect lead and trial experiences. The role focuses on moving leads into trials and trials into paying customers through experimentation.
Key Responsibilities: Own lead nurture strategy, programs, and conversion metrics
Build AI-enriched lead journeys using Clay and n8n




Connect lead and trial experiences across platforms
Design experiments and iterate against conversion metrics
Lead acquisition pod planning and team handoffs
Requirements: Deep lead nurture and trial-to-paid SaaS experience
Hands-on AI enrichment and personalization experience
Integrated acquisition leadership across outbound and sales
Robust understanding of nurture and conversion metrics
High autonomy and ownership of KPI outcomes
Bring SaaS lifecycle strategy, AI journey building, and conversion experimentation to Jobber’s customer growth programs.

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📌 Senior SaaS Lifecycle Marketing Manager (British Columbia)
🏢 Content Creators
📍 British Columbia