Registration & Family Relations Specialist (Sales Representative) (Calgary)

Registration & Family Relations Specialist (Sales Representative) (Calgary)

31 Oct
|
Clever Daycare
|
Calgary

31 Oct

Clever Daycare

Calgary

Job Overview
Due to continued growth across all four Clever Daycare centres, we require a dedicated sales representative to manage increasing inquiry volume, maintain timely communication with prospective families, support centre supervisors with tour coordination, and ensure high-quality conversion from inquiries to enrollments. This role is essential to streamline our enrollment pipeline, enhance parent experience, and maintain accurate data across CRM and internal systems.

Responsibilities:

- Manage all incoming inquiries across four Clever Daycare locations (phone, email, website forms, in-person).
- Conduct proactive follow-up with prospective parents to guide them through the enrollment journey.
- Managing all centers' waitlist.
- Maintain all prospect and waitlist information accurately in the CRM system and the internal portal.
- Schedule and coordinate daycare tours with centre supervisors and provide warm, informative support to families.
- Collaborate closely with the Sales Manager, Centre Directors, and Supervisors to ensure availability, tour scheduling, and timely communication.
- Maintain accurate and up-to-date records in the CRM and internal portal, ensuring full visibility of enrollment stages.
- Achieve enrollment targets by effectively converting inquiries into completed registrations.
- Provide exceptional customer service, addressing parent questions with clarity, empathy,



and professionalism.
- Prepare simple weekly reports on inquiries, tour performance, and enrollment conversions.
- Represent Clever Daycare’s values, culture, and brand voice throughout all communications.

Required Skills and Qualifications:

- Strong communication skills with excellent professionalism and fluency in English (spoken and written).
- Customer relationship management abilities with a strong service-oriented mindset.
- Proven sales aptitude with confidence in follow-ups, engagement, and conversion.
- Comfort working with CRM systems, internal portals, and digital tools.
- Strong organizational skills and attention to detail.
- Ability to manage multiple leads and priorities in a fast-paced environment.
- Warm, approachable, and confident interpersonal style.
- Childcare knowledge and understanding of parent expectations (preferred).
- 2-5 years of experience in sales, customer service, or enrollment-related roles.
- Experience in childcare, early learning centres, or parent-facing environments is a solid advantage.
- Experience using CRM software and Microsoft 365 (Teams, SharePoint, Outlook) preferred.

Job Types: Full-time, Permanent

Pay: From $23.00 per hour

Benefits:

- Dental care
- Extended health care
- On-site parking
- Paid time off

Work Location: In person

📌 Registration & Family Relations Specialist (Sales Representative) (Calgary)
🏢 Clever Daycare
📍 Calgary

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