31 Oct
|
The Lotus
|
Mississauga
31 Oct
The Lotus
Mississauga
Meet The Lotus: a fresh, fun, and whimsical magazine bringing together stories, culture, curiosities, humour, and the little things that make life interesting. We're building a publication for a new generation of readers, and we want to make sure it reaches them!
We're looking for a Marketing & Audience Development Manager who understands the internet, loves creating content, and is excited about finding new ways to get people talking about The Lotus.
If you have a camera roll full of content ideas, know your way around TikTok, or constantly think about what makes a post scroll-stopping, we'd love to meet you!
What You'll Do
You'll help introduce The Lotus to the world, build our online presence, and figure out what makes our audience tick. From creating social media content to experimenting with marketing strategies, you'll play a key role in helping our magazine find its people.
Your responsibilities will include:
- Make some noise: Develop and execute marketing campaigns across Instagram, TikTok, email, and other digital platforms to get people excited about The Lotus.
- Create scroll-stopping content: Film, edit, and produce engaging videos, reels, stories, and promotional content that capture the magazine's personality.
- Get to know our readers: Research trends, explore audience interests, and identify the topics and content formats that resonate with our target demographic.
- Grow our community: Find creative ways to attract new readers, encourage engagement, and turn casual followers into loyal Lotus fans.
- Put the numbers to work: Track engagement, reach, website traffic, and other performance metrics to understand what's working and what we can improve.
- Explore new opportunities:
Help develop ideas for partnerships, promotions, newsletter growth, and potential e-commerce initiatives.
- Keep things running smoothly: Coordinate marketing materials, maintain content schedules, and collaborate with the editorial and creative teams to bring campaigns to life.
- Experiment, experiment, experiment: Test new ideas, keep up with social media trends, and find fun ways to make The Lotus stand out in a crowded digital world.
Who We're Looking For
We're looking for someone creative, curious, and excited about digital media. You don't need years of corporate marketing experience. We want someone who understands online culture, enjoys making things, and is eager to learn what it takes to grow a publication.
You might be a great fit if you have:
- Experience creating content for TikTok, Instagram Reels, or other social media platforms.
- An interest in video editing, digital storytelling, and social media marketing.
- An understanding of what makes content engaging, shareable, and relevant to a younger audience.
- Solid communication, organization, and creative problem-solving skills.
- An interest in audience research, marketing strategy, and building online communities.
- The ability to brainstorm ideas, take initiative, and work collaboratively with a creative team.
Bonus points if you've dabbled in:
- Video editing software such as CapCut, Adobe Premiere Pro, or similar tools.
- Instagram and Facebook advertising, TikTok marketing, or influencer partnerships.
- SEO, WordPress, website management, or basic HTML.
- Email newsletters and email marketing platforms.
- Google Analytics, social media insights, or other analytics tools.
- E-commerce, product promotion, or digital sales.
You don't need to know everything! Whether you've managed a school club's Instagram, created content for a personal account, promoted a small business, or simply love exploring digital trends, we'd love to hear from you.
Why Join The Lotus?
This is your chance to help grow a magazine from the ground up and have a real say in how it connects with its readers.
You'll have the opportunity to experiment with content strategies, develop your marketing skills, build a portfolio, and collaborate with other young creatives who are passionate about bringing new ideas to life.
Have an idea for a TikTok series? Want to try a new way of promoting an article? Think there's an audience we haven't reached yet? We want to hear your ideas.
We're building something with personality, charm, and a little bit of magic, and we're looking for someone who wants to help it find its audience.
A Few Important Details (PLEASE READ)
- Position: Casual, unpaid internship
- Ideal for: High school and undergraduate students interested in marketing, digital media, communications, journalism, or creative industries.
- Experience level: Entry-level; personal projects and transferable skills are welcome.
Work Location: Hybrid remote in Mississauga, ON
📌 Marketing & Audience Development Manager (Mississauga)
🏢 The Lotus
📍 Mississauga