Marketing Manager, Global Growth & Brand Strategy (Calgary)

Marketing Manager, Global Growth & Brand Strategy (Calgary)

31 Oct
|
Margo Supplies
|
Calgary

31 Oct

Margo Supplies

Calgary

Do you want to save the world (or at least the wildlife in it)? Margo Supplies is a leading wildlife technology company dedicated to developing innovative, non-lethal solutions that minimize human-wildlife conflict and help people and wildlife coexist safely.

For over 46 years, we have provided specialized wildlife management products and technologies to government agencies, conservation organizations, researchers, and businesses worldwide.

As we expand our global presence and grow our portfolio of in-house products, we are seeking an ambitious, creative, and commercially driven Marketing Manager to strengthen our brand, identify new opportunities, and support continued international growth.

About the Role

As Marketing Manager, you will take ownership of our marketing strategy and execution, combining creative storytelling with data-driven decision-making to increase brand awareness, generate leads, and drive sales.

This is a hands-on position offering significant independence and the opportunity to help build and shape a growing marketing department.

Key Responsibilities:

- Develop and execute marketing strategies to support international business growth and increase sales.
- Strengthen Margo Supplies’ brand identity by transforming decades of technical expertise, innovative products, and unique projects into a compelling, consistent story.
- Manage and optimize our website, focusing on SEO, user experience, customer behaviour, and conversion rates.
- Plan and implement email marketing campaigns, newsletters, and customer engagement strategies.
- Create engaging marketing content, including case studies, graphics, videos, product materials, and digital campaigns.
- Analyze marketing performance, website traffic, sales trends, and customer data to identify opportunities for improvement.
- Identify potential markets, customer segments, and promotional opportunities for our growing range of in-house products.




- Develop targeted marketing initiatives for B2B and B2G audiences across international markets.
- Manage a small contractor budget and coordinate external marketing resources as required.
- Establish scalable marketing processes and systems to support future departmental growth.

Who You Are
We are looking for a highly motivated individual who takes initiative, thinks commercially, and is equally comfortable developing strategies and putting them into action.

The Ideal Candidate:

- Is ambitious, proactive, and motivated to make a measurable impact.
- Has robust commercial awareness and understands how marketing contributes to business growth.
- Combines analytical thinking with creativity and strong visual communication skills.
- Takes ownership of projects and works independently with minimal supervision.
- Is naturally curious, continually identifying opportunities to improve performance and reach new customers.
- Can translate complex technical information into clear, engaging marketing content.
- Is adaptable and comfortable managing a broad range of responsibilities.
- Has excellent organizational, communication, and project management skills.
- Is interested in wildlife conservation, environmental sustainability, or innovative technologies.
- Is motivated by the opportunity to grow professionally while contributing to the success of an established international business.

Why Join Margo Supplies?

Meaningful Work: Contribute to innovative solutions that protect wildlife, reduce human-wildlife conflict, and promote coexistence.
Global Reach:



Work with specialized products and customers across international markets.
Professional Growth: Take ownership of marketing initiatives and help develop the company’s future marketing capabilities.
Creative Independence: Bring forward ideas, implement strategies, and see the direct impact of your work.
Diverse Opportunities: Gain experience across digital marketing, technical products, brand development, and international business growth.
Established Expertise: Join a company with over 46 years of experience, technical innovation, and a strong reputation within the wildlife management industry.

Qualifications and Experience

- Demonstrated experience in marketing, digital strategy, or a related field.
- Experience managing WordPress websites, SEO, digital marketing campaigns, and performance analytics.
- Strong content creation skills, including copywriting, graphic design, and videography.
- Experience with email marketing platforms, newsletters, and customer engagement strategies.
- Ability to interpret marketing data and translate insights into actionable improvements.
- Familiarity with marketing tools, content management systems, and design software.
- Experience in B2B marketing, technical industries, international markets, or B2G environments is an asset.
- A degree or diploma in marketing, communications, business, or a related discipline is an asset.

How to Apply
If you are a creative, results-driven marketing professional looking for an opportunity to contribute to global business growth while supporting wildlife conservation, we encourage you to apply.

Please submit your résumé, a brief cover letter explaining your interest in the position, and examples of relevant marketing work or projects.

Pay: From $60,000.00 per year

Benefits:

- Casual dress
- Flexible schedule
- In office parking
- Paid time off
- Profit sharing
- Work from home

Work Location: In person

📌 Marketing Manager, Global Growth & Brand Strategy (Calgary)
🏢 Margo Supplies
📍 Calgary

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