Shape Jane’s website strategy through information architecture and analytics as a remote-first Web Marketing Manager serving healthcare practitioners. This senior individual contributor owns the marketing website’s direction, structure, navigation, and page strategy. You will connect business goals with customer signals and performance. The work spans SEO, AEO, experimentation, CRO, responsive design, and accessibility. You will partner with Product Marketing, Brand, Content, Design, Product, engineering, and the web platform function. Jane is a founder-led SaaS company serving clinics across Canada, the United States, and the United Kingdom.

Key Responsibilities
- Own Jane’s marketing website strategy and roadmap
- Define information architecture, navigation, and flagship page strategy




- Synthesize customer signals and website performance data
- Direct organic and answer engine presence
- Connect strategy with platform capabilities and execution

Requirements:
- Experience owning substantial website or digital property strategy
- Deep fluency in information architecture and navigation
- Experience with A/B testing and CRO experimentation at scale
- SEO, AEO, analytics, responsive design, and accessibility fluency
- Comfort working with WordPress and up-to-date CMS tools Bring strategic judgment, experimentation, storytelling, and web growth expertise to Jane’s multi-product, AI-powered platform.

📌 Web Strategy Marketing Manager (Canada)
🏢 Jane Software
📍 Canada