Build connected customer data systems for Basecamp Resorts and Everwild, focusing on CRM implementation, integrations, and lifecycle automation in Alberta. The specialist maps current systems, data sources, touchpoints, and journeys across boutique hotels, wellness hospitality, and investment operations. This hands-on position establishes scalable CRM foundations, unified guest profiles, and reliable data governance for multiple brands. Key Responsibilities:

Map systems, data flows, touchpoints, gaps, and duplication Configure hospitality and investment CRM platforms Plan cleansing, deduplication, migration, and reconciliation Integrate PMS, booking, spa, dining, POS, and website systems Define permissions, processes, training, and adoption support Requirements:

Five-plus years in CRM or lifecycle marketing Proven CRM requirements gathering and data modelling experience Experience administering marketing automation platforms Experience with booking engines, PMS, POS, or ecommerce integrations Understanding of data structures, APIs, SQL, and privacy legislation Bring implementation leadership, integration knowledge, and governance discipline to Basecamp’s connected hospitality CRM ecosystem.

📌 Hospitality CRM Implementation Specialist (Calgary)
🏢 Everwild
📍 Calgary