Shape corporate digital experiences at Sun Life through SEO/GEO, website optimization, and hybrid work supporting global digital channels. This one-year contract supports Sun Life's corporate website portfolio, including Sunlife.
The Specialist partners with Marketing, Technology, Compliance, and Business teams. The work combines digital marketing, analytics, project management, and stakeholder management. Support corporate websites, digital properties, content, search, and user experiences Coordinate content intake, publishing workflows, updates, quality assurance, and issue resolution Monitor SEO/GEO across traditional and AI-powered search experiences Coordinate AI-powered experience enhancements using feedback and conversation insights Translate website needs into requirements, user stories,



and acceptance criteria Three to five years' digital marketing or website management experience Bachelor's degree in Marketing, Business, Communications, Digital, or related field Understanding of SEO/GEO, UX, accessibility, and digital experience optimization Enterprise CMS, digital marketing technology, analytics, and feedback tools experience Solid analytical, organizational, project management, and communication skills Bring digital marketing, SEO/GEO, analytics, and stakeholder management expertise to Sun Life's evolving corporate digital portfolio.

📌 Digital Marketing Strategist (Canada)
🏢 Sun Life Financial
📍 Canada