31 Oct
|
Fullscript
|
Montreal
31 Oct
Fullscript
Montreal
Drive Fullscript’s healthcare growth through paid media leadership, advanced analytics, and testing across search, social, and programmatic channels.
This senior marketing position oversees paid digital strategy for a platform serving healthcare providers and patients. You will guide agency execution, manage a substantial budget, and mentor junior team members while collaborating with marketing, creative, and data teams. The work emphasizes qualified providers, revenue, incrementality, and productive campaign performance.
Key Responsibilities: Oversee paid media planning and execution for customer acquisition
Use incrementality testing and offline conversion tracking
Evaluate emerging channels, including CTV and Linked In
Mentor team members and coordinate external partners
Improve reporting, automation, and creative iteration processes
Requirements: Seven or more years of paid digital campaign management
Knowledge of United States and Canadian healthcare advertising
Experience managing five million dollars or more annually
Exceptional analytical skills with large data sets
Experience with budgeting, invoicing, and margin management
Bring healthcare advertising knowledge, performance measurement expertise, and strategic leadership to Fullscript’s paid growth programs.
📌 Performance Marketing Lead Healthcare (Montreal)
🏢 Fullscript
📍 Montreal