Shape personalized marketing platforms at TD in Toronto through requirements leadership, Salesforce technologies, and data analysis. The role centers on 80% in-office attendance.
This Business Systems Analyst Specialist defines requirements for systems supporting campaign design, content, data analysis, artificial intelligence, and decision engines. You will build partnerships across Marketing and Technology while improving usability, scalability, and business outcomes. Salesforce Data Cloud, Marketing Cloud, and Personalization are the primary technology focus, with other platform experience relevant.
Key Responsibilities: Understand marketing systems and inherent business processes
Develop documented and approved system requirements




Ensure test coverage matches business needs
Advance automation and deeper marketing insights
Help Technology teams understand delivered product outcomes
Requirements: Seven or more years of relevant experience
Undergraduate degree or technical certificate
Agile experience
Salesforce Data Cloud experience preferred
Business leadership delivering technology platforms preferred
Apply your requirements leadership, data analysis, and marketing platform knowledge to TD’s customer experience technology.

📌 Marketing Technology Business Analyst Specialist (Toronto)
🏢 Anonymous
📍 Toronto