Laval, QCFull-TimeOct 27, 2026Marketing##

Job Description
Job#: 3057077

Job Description
Head of MarketingApex Systems is a global IT services provider, and our staffing practice has an opening for a Head of Marketing who will lead marketing strategy and execution, drive demand generation and pipeline growth, strengthen brand positioning, and support go-to-market initiatives for a growing healthcare technology organization.Client: Healthcare TechnologyTerms: Permanent

Location:
Remote, Montreal/ TorontoPosition OverviewWe are looking for an experienced, hands-on marketing leader to build and scale the marketing function for a growing healthcare technology SaaS organization.
This individual will own marketing strategy while remaining actively involved in execution. The role will be responsible for demand generation, product marketing, brand positioning, content, digital marketing, customer marketing, and go-to-market strategy.
The successful candidate will work closely with Sales, Customer Success, Product, and executive leadership to generate pipeline, strengthen market positioning, and support continued growth across Canada and the United States.

Key Responsibilities
* Develop and execute marketing strategies and campaigns that generate qualified enterprise and mid-market pipeline.
* Partner closely with Sales to improve pipeline quality, win rates, sales enablement, and account-based marketing initiatives.
* Develop and oversee customer-facing content, including website copy, case studies, presentations, webinars, email campaigns, video, and thought leadership.
* Manage and optimize the marketing technology stack, including CRM, marketing automation, analytics, and AI tools.
* Build digital marketing programs across paid, organic, email, social media, events, webinars,



and partner channels.
* Develop customer marketing programs focused on adoption, advocacy, referrals, retention, and expansion.
* Lead, mentor, and develop the existing marketing team while identifying additional capabilities needed as the organization grows.
* Establish reporting and dashboards to measure campaign performance, conversion, pipeline contribution, and marketing ROI.
* Represent the organization at conferences, customer events, webinars, and other industry engagements.Qualifications* Experience leading B2B SaaS marketing within a growth-stage organization.
* Strong experience across demand generation, product marketing, digital marketing, content strategy, and go-to-market execution.
* Excellent writing and storytelling skills, with the ability to translate complex technology into clear customer value.
* Experience supporting enterprise sales through product marketing, sales enablement, and account-based marketing.
* Hands-on experience with CRM platforms, marketing automation, analytics, and modern AI-enabled marketing tools.
* Strong understanding of marketing metrics, including pipeline generation, conversion, attribution, campaign performance, and ROI.
* Healthcare technology, digital health, healthcare SaaS, or healthcare services experience is strongly preferred.
* Experience building or scaling a marketing function is preferred.




* Collaborative leadership style with experience working across Sales, Product, Customer Success, and executive teams.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at [email protected] or (phone hidden). *Everforth Apex is a world-class IT services company that serves thousands of clients across the globe.

We offer
quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Everforth Apex Perks Overview:*
* In terms of career development, Everforth Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6+ months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA.*VEVRAA Federal Contractor. Apex Systems is a world class technology services business that incorporates industry insights and experience to deliver solutions that fulfill our clients’ digital visions. We provide a continuum of service from workforce mobilization and modern enterprise solutions to digital innovation to drive better results and bring more value to our clients. Apex transforms our customers with up-to-date enterprise solutions tailored to the industries we serve.

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