Scale paid acquisition across Meta and Google from the Vancouver office three days weekly. Use unit economics, testing, and AI to accelerate growth. As Demand Generation Manager, you will own top-of-funnel growth as a hands-on individual contributor. You will manage established programs, expand into LinkedIn and new channels, and own monthly brand signups. The work spans campaign strategy, creative testing, landing pages, conversion experiments, and attribution. Key Responsibilities:
Manage and scale paid acquisition across Meta and Google Expand programs into LinkedIn and other paid channels Own monthly brand signup targets by channel Test ad copy, creative, audiences, and bidding strategies Connect spend with signups, revenue, and CAC payback Requirements:
Five-plus years in growth, performance, or demand generation marketing Proven success scaling paid acquisition on Meta and Google Experience managing five-figure monthly paid media budgets Solid understanding of CAC, CAC payback, LTV, and unit economics Ability to work from Vancouver three days weekly Bring paid acquisition, conversion optimization, and AI-focused marketing skills to grow signups through measurable top-of-funnel programs.