Agency:
Omd
Job Function:
Media
Job Subfunction:
Performance Media
Job Description:
Performance Management Master Media and buying-related technologies, including DSPs, DMP, 3rd party ad servers and manual exchanges
Understand client performance objectives and develop successful segmentation and optimization strategies to exceed client expectations
Independently drive highly analytical and quantitatively driven techniques to continually exceed client performance expectations, allowing Programmatic to increase share of budgets
Set campaign “strategies”, e.g. targeting, bidding, platforms, data usage, ideas, downstream client funnel optimization
Able to make compelling arguments based on data and results for more client data access
Hands-on execution and management of day-to-day performance of client campaigns
Mine campaign, ad server, impression, and user data to identify and capitalize on key drivers of performance and identify opportunities for account growth
Develop at minimum 2 best practices per year leading to incremental business growth
Work with the Product team to enhance the utility of existing trading-related technologies and define future industry-leading capabilities
Execute Omnicom and 3rd party planning, activation & measurement tools as client needs dictate
Programmatic Planning Assist Agency teams with client strategy development, annual account plans, and marketing solutions for clients
Work closely with agency account teams and brand clients to develop best-in-class solutions




Increase Programmatic revenue and/or market share through current client development and upsell of existing clients
Translates client goals and KPI’s to platform activation strategies/tactics
Develop and implement all media mix logistics, definitions, processes at client-level
Communicate day-to-day format, screen, platform performance to clients and agencies as needed
Organizational Management Demonstrates leadership through influence with Agency and Programmatic counterparts.
Train team members and others on Programmatic Buying best practices
Develop relationships with other Programmatic Buying professionals to share best practices and lessons learned
Own a deep Technical understanding of Omnicom and 3rd party planning, activation & measurement tools
Develop people and team management skill
Salary range is $70,000 - $80.000
$75,000-$80,000
To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

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📌 Senior Manager, Programmatic (Ontario)
🏢 Adelphi Group
📍 Ontario