Own Myo’s performance marketing direction through Meta, Google Ads, and rigorous investment decisions, working hands-on with a lean marketing team.
As Marketing Director, you will diagnose account health, set testing priorities, and shift budget toward the highest-returning mix. You will also oversee lifecycle retention, clinic launches, content strategy, and the dashboard that makes channel performance understandable. The role requires practical depth and conviction.
Key Responsibilities: Manage paid media across Meta and Google Ads in Canada and US
Set success criteria, interpret results, and reallocate marketing budget
Own dashboards and monthly channel performance recommendations
Improve clinic launch playbooks and early-volume performance
Track first-30-day retention and identify improvement opportunities
Requirements: Experience diagnosing paid media performance firsthand
Ability to evaluate channel health and meaningful marketing results
Robust investment judgment beyond vanity metrics
Experience managing agencies, contractors, and vendors
Ability to make honest cases for brand investment
Use performance analysis, clean experimentation, and budget judgment to strengthen Myo’s acquisition and retention programs.
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📌 Performance Marketing Director Myo (Ontario)
🏢 Myo
📍 Ontario