Paid media expertise drives this hands-on Specialist role at Operatic Agency, managing campaigns across Google, Meta, TikTok, and LinkedIn. Work hybrid from Hamilton, Ontario, with two office days weekly.

As a Paid Search & Social Specialist, you will build, launch, manage, and optimize performance-driven campaigns across multiple brands and accounts. The role requires platform expertise, data-driven optimization, accurate budget management, and practical Canadian pharmaceutical advertising knowledge. You will work with Media, Client Services, and Creative teams.

Key Responsibilities:

- Build and optimize campaigns across Google, Meta, TikTok, and LinkedIn
- Manage targeting, placements, creative implementation, bidding, and budgets
- Execute compliant branded and unbranded pharmaceutical campaigns
- Monitor pacing, tracking, delivery,



performance, and conversion issues
- Support reporting, recaps, and actionable optimization recommendations

Requirements:

- Degree or diploma in marketing, advertising, media, or related field
- Three to five years of paid search and social experience
- Two years executing Canadian pharmaceutical or healthcare campaigns
- Proficiency with Google, Microsoft, Meta, TikTok, and LinkedIn platforms
- Experience with GA4, Google Tag Manager, pixels, UTMs, and attribution

Bring campaign execution, pharmaceutical compliance, platform expertise, and analytical optimization skills to Operatic Agency’s Hamilton team.

📌 Paid Media Campaign Specialist (Canada)
🏢 Operatic Agency
📍 Canada