APPLY is the Agentic Customer Experience (ACx) partner for the world's most ambitious consumer and entertainment brands. We bring together deep domain expertise across Retail, CPG, Sports, and Media with AI-native delivery capability, designing and delivering agentic solutions that turn CX vision into commercial reality. APPLY is the Agentic Customer Experience (ACx) partner for the world's most ambitious consumer and entertainment brands. We bring together deep domain expertise across Retail, CPG, Sports, and Media with AI-native delivery capability, designing and delivering agentic solutions that turn CX vision into commercial reality. APPLY is hybrid/remote friendly. The preferred candidate should be based in either the Western Region of Canada or the Greater Los Angeles area of the United States, working in hours that align to PT (Pacific Timezone). Candidates based in Western Canada may work remotely, provided they are available during PT hours. As a Senior Product Consultant embedded with our client, a major sports league, you will help build video experiences across web, mobile, and connected devices. This is a technically demanding space, spanning live streaming infrastructure and video delivery pipelines. You will go deep with engineering teams, evaluate technical tradeoffs, and hold your own in conversations with vendors and architects. Working alongside the Lead Product Manager on the Video team, you will own roadmap execution and day‑to‑day delivery, collaborating with engineering, design, and business stakeholders to ship with quality and velocity. You will be an active contributor to product strategy: leading roadmap conversations, identifying new opportunities, developing use cases, and helping define initiatives from the ground up. You will own meaningful scope across the product lifecycle,



from discovery and problem definition through launch, with direct exposure to senior product and business leadership at one of the world’s most recognized sports entertainment brands. Drive roadmap and strategy conversations for video: opportunity identification, initiative sizing, and prioritization. Help shape the video roadmap with the Lead PM: what goes on it, not just what ships. Bring structured thinking to early‑stage ideas and develop them into business cases. Stakeholder & Product Development Lead the development of user‑facing features: gather requirements, synthesize feedback, define success metrics. Drive new initiative discovery (interviews, use‑case development, competitive research) as the team explores new product surface areas. Keep video consistent across web, mobile, CTV, and every app, and work through tradeoffs between platform teams. Report on outcomes in business terms (engagement, playback quality, monetization), using QoE and analytics data. Keep the video backlog healthy: grooming, ticket quality, user stories, sprint tracking, and release readiness. Coordinate across the vendor ecosystem, including the video player, encoding/pipeline, video analytics and observability, and casting and cross‑device continuity. Hold vendors to their commitments and evaluate technical tradeoffs. Track releases and report on delivery, surfacing risks and blockers early.



Serve as the connective tissue between platform teams, engineering, QA, design, and external partners. 5+ years of product management experience on a digital product team. Sharp product instincts: you lead roadmap conversations, spot what’s missing, and push back when something isn’t right. Solid organization and follow‑through. Comfort working with external technical vendors or partners and holding people to commitments. Ability to analyze product data and translate insights into actionable improvements. Excellent communication and stakeholder management skills, including with senior client leadership. Project delivery experience, such as facilitating agile ceremonies (standup, sprint planning, retrospectives) and managing timelines, risks, and dependencies. Working knowledge of AI tools for PM work, such as prompt engineering, AI‑assisted research, and LLM tools for synthesis and planning, and an interest in applying them to PM workflows. You’ll get deep exposure to a sophisticated, high‑stakes technology stack spanning live streaming, video delivery, and monetization, the kind of experience that accelerates a PM career. We provide you with modern tools, systems and approaches, value your time, safety, and health, and strive to build a work community where you can thrive and grow. Broaden your skills on a range of engagements with international brands that have a global impact. We’re truly committed to building a culture where you are celebrated and everyone feels welcome and protected. Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work. Gene

📌 Senior Product Manager (Vancouver)
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📍 Vancouver