Turn performance insights into converting ad concepts as a Creative Strategist, working fully remotely across the U.S. or Canada. Lead testing across Meta and TikTok.

This full-time Creative Strategist role supports multiple eCommerce accounts within a performance marketing agency. You will develop data-backed hypotheses, structure experiments, and translate performance metrics into clear creative direction. Collaboration includes creators, editors, designers, and account managers.

Key Responsibilities:

- Lead creative strategy for three to five eCommerce brands
- Plan structured tests across Meta, TikTok, and paid social
- Write actionable briefs covering hooks through calls to action
- Review metrics to identify winning angles and patterns




- Connect creative insights with campaign KPIs and reporting

Requirements:

- One to three years developing paid social creative
- Track record delivering measurable CTR, CVR, CPA, or ROAS results
- Portfolio featuring paid social and UGC-style ads
- Understanding of copy, hooks, framing, pacing, and storytelling
- Explicit communication, organization, and time-management skills

Use creative strategy, paid social testing, and performance analysis to scale winning eCommerce advertising across remote accounts.

📌 Creative Strategist Paid Social (Calgary)
🏢 Match Marketing Group
📍 Calgary