Lead digital campaign planning at Publicis Media using analytics, programmatic buying, and full-funnel measurement across client initiatives. Work collaboratively with teams and vendors.

As a Digital Media Supervisor, assist Managers and Directors with creating, planning, and implementing digital campaigns. Translate client objectives into channel recommendations, investment phasing, measurement approaches, and acquisition KPIs. Guide digital buyers and assistants while supporting client relationships.

Key Responsibilities:

- Train digital buyers and media assistants
- Translate objectives into full-funnel media plans
- Oversee CM360 trafficking, tagging, and quality assurance
- Optimize audiences, creative, placements, and bidding
- Prepare routine and custom Excel and PowerPoint reports

Requirements:

- Minimum five years of digital media buying
- Associate Degree in Media; Bachelor's degree preferred
- Working knowledge of programmatic buying concepts
- Knowledge of CM360 trafficking, tagging, and troubleshooting
- Solid analytical, mathematical, organizational, and communication skills

Bring digital buying, campaign measurement, and team guidance expertise to Publicis Media's client-focused digital media practice.

📌 Digital Media Supervisor Campaign Planning (Toronto)
🏢 Publicis Groupe
📍 Toronto