Lead audience targeting and advertising technology at eBay, using product strategy and experimentation to improve advertiser speed and impact. As Senior Product Manager, Ad Audiences, you will develop audience-based targeting products for brand and performance campaigns. You will lead roadmaps for ad serving and user targeting while partnering with engineering, analytics, commercial, finance, program, and operations teams. The work includes artificial intelligence, generative models, automation, intelligent defaults, and data analysis.

Key Responsibilities

Develop deep understanding of advertiser needs Lead ad serving and user targeting roadmaps Champion artificial intelligence and automation innovations Drive experimentation, A/B testing,



and data analysis Translate technical strategies into business impacts

Requirements:

Six to eight years in technology product management Three to five years in digital advertising Audience-based or behavioral targeting expertise Understanding of ad serving infrastructure and architecture Experience with generative artificial intelligence and deep learning Bring advertising product leadership, audience targeting expertise, and analytical experimentation skills to eBay’s growing ad marketplace.

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📌 Senior Ad Audience Product Manager (Toronto)
🏢 eBay
📍 Toronto