Elevate client campaigns as a B2B Programmatic Strategist with Directive Consulting. Leverage your programmatic expertise to drive impactful strategies that deliver real revenue for clients.As a crucial, client-facing role, you'll manage day-to-day programmatic campaigns across various channels like Display and Video. Your strategic thinking will collaborate with internal teams to create tailored media strategies. With an emphasis on optimization and performance reporting, you'll navigate complex data integrations to achieve client objectives.Key Responsibilities:Manage and optimize programmatic campaigns effectivelyDevelop comprehensive strategies aligned with client goalsAnalyze performance metrics and generate insightful reportsCollaborate cross-functionally with creative and analytics teamsCommunicate campaign updates to clients regularlyRequirements:3+ years in programmatic roles, preferably in B2BHands-on experience with DSPs like DV360 and TTDProven track record in media planning and buyingStrong analytical skills to evaluate campaign successExcellent communication and interpersonal abilitiesLead the way in transforming marketing strategies for B2B clients with Directive's creative approach.

📌 b Programmatic Strategist At Directive (Toronto)
🏢 Directive
📍 Toronto