Lead Everist’s beauty marketing across brand storytelling and performance growth. Shape campaigns, channels, and measurable outcomes in an entrepreneurial environment.
This senior marketing role reports to the Co-Founder and Chief Brand Officer. You will execute and evolve strategy across brand, content, performance, and channel initiatives. The work spans DTC, social commerce, retail, and community.
Key Responsibilities: Execute Everist’s “Beauty, Undiluted” positioning and creative direction
Lead integrated campaigns from concept through launch
Oversee Meta and TikTok performance marketing
Own social commerce, SEO/GEO, and affiliate strategy
Develop influencer, ambassador, and organic social programs
Requirements: Six to eight years of progressive marketing experience
Beauty, wellness, or CPG experience; haircare strongly preferred
Experience balancing brand building and performance marketing
Hands-on Meta and TikTok campaign experience
Solid analytical, storytelling, and creative direction skills
Bring brand leadership, performance rigor, and creator-led growth expertise to Everist’s next marketing chapter.