Lead integrated marketing strategy at TD in Toronto, using consumer insights and campaign expertise to strengthen customer relationships and business results.As Senior Manager, Commercial Banking and Build for the Future, you will manage marketing specialists and provide thought leadership. The role develops integrated strategies, plans, campaigns, and strategic initiatives for growth and deeper client relationships. You will advise business leaders while protecting TD’s brand.Key Responsibilities:
Lead and coach marketers through consumer trend and insight workTranslate business objectives into effective customer-focused marketing plansApprove campaigns and oversee marketing execution and governanceDevelop business plans with leaders and optimize resource useHire, develop,
and manage marketing talent and performanceRequirements:
Undergraduate degree or relevant skilled certification required10+ years of relevant experienceExperience with consumer and product research methodologiesAdvanced knowledge of multiple marketing disciplines and strategy developmentPortfolio management, negotiation, and problem-solving expertiseBring strategic marketing leadership, customer insight, and portfolio management expertise to TD’s Toronto team and commercial banking portfolio.
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📌 Senior Integrated Marketing Manager Winnipeg
🏢 TD
📍 Winnipeg