Lead performance marketing strategy at Blacksmith Agency, owning PPC, SEO, budget direction, and remote team management across three regions.As Director of Performance Marketing, you lead the department while PPC and SEO strategists own channel execution. This management seat covers multifamily, B2B, and technical clients. You set standards, oversee development, and hold the function accountable for delivery.Key Responsibilities:
Lead PPC and SEO strategists across the departmentSet quality standards for audits, reporting, and deliverablesOwn client results, attribution, and GA4 reporting accuracyDiagnose account risks and direct corrective strategyGuide channel strategy, budgets, sales commitments, and hiringRequirements:
Seven or more years across paid media and SEOExperience managing strategist reviews, development, and performanceDepth in Google Ads, GA4, Search Console, Meta, and Microsoft AdsExperience turning around an account using your diagnosisAgency experience managing many accounts concurrentlyOwn department performance, client escalations, and channel strategy through experienced leadership of PPC and SEO specialists.
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📌 Performance Marketing Department Director Winnipeg (Canada)
🏢 Blacksmith Agency
📍 Canada