Lead PPC and SEO strategy remotely for Blacksmith Agency across the USA, Canada, or South Africa. Own department performance, budgets, and client outcomes.
As Director of Search Marketing, you manage the PPC strategist and SEO strategist while setting the department’s quality standards. You guide channel strategy, assess Google Ads, GA4, Search Console, Meta, and Microsoft Ads work, and direct account escalations. This is a management seat, not a campaign-building individual contributor role.
Key Responsibilities: Lead PPC and SEO strategists through reviews and development
Set standards for audits, reporting, and quality checks
Own client results and reporting accuracy across channels
Diagnose at-risk accounts and direct corrective work
Set channel strategy, budgets, sales commitments, and hiring plans
Requirements: Seven-plus years across paid media and SEO
Management experience owning reviews and performance decisions
Agency experience carrying many accounts simultaneously
Working depth across Google Ads, GA4, and search platforms
Experience turning around an account and explaining results
Bring search leadership, multi-channel judgment, and client-facing accountability to Blacksmith Agency’s remote marketing department.
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📌 Director of PPC and SEO (Quebec City)
🏢 Blacksmith Agency
📍 Quebec City
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