29 Oct
|
Port Saint John
|
New Brunswick
29 Oct
Port Saint John
New Brunswick
Port Saint John is looking for a strategic, creative, and relationship-focused Manager, Marketing & Communications to join our Government Relations team.
In this highly visible role, you will shape how Port Saint John communicates with customers, partners, government, media, employees, and the public. You will lead integrated communications and targeted marketing initiatives that strengthen our reputation, showcase our infrastructure and trade connections, and build understanding of the Port's economic and social impact.
You will be a trusted communications advisor, a skilled storyteller, and a calm, credible resource when issues emerge. From developing compelling campaigns and executive materials to coordinating media relations, stakeholder communications, and crisis response, your work will help advance Port Saint John's priorities at home and around the world.
Qualifications
What you bring
- A post-secondary degree or diploma in communications, public relations, marketing, journalism, business administration, media studies, or a related discipline.
- Three to five years of progressive experience in communications, public relations, marketing, media relations, digital communications, stakeholder engagement, or a related field.
- Exceptional writing, editing, verbal communication, and presentation skills, with the ability to transform complex information into clear, accessible, and compelling content.
- Proficiency with Microsoft Office applications and experience with website content management, social media, email communications, digital advertising, analytics platforms, marketing automation, and creative tools.
- Bilingualism in French and English is considered a strong asset.
- An equivalent combination of education, training, and experience may be considered.
You will thrive in this role if you
- Bring curiosity, creativity, initiative, and sound judgment to your work.
- Can move confidently between long-term planning and rapid-moving communications needs.
- Remain calm, responsive, and collaborative when managing sensitive or time-critical matters.
- Translate complex operational and industry information into stories that resonate with diverse audiences.
- Embrace innovation, use data to improve results, and persevere when facing obstacles.
- Value continuous learning and contribute to the development and success of your colleagues.
- Build inclusive relationships and engage meaningfully with communities, customers, partners, and stakeholders.
Responsibilities
What you will do
Lead strategic communications, marketing, and brand storytelling
- Develop and implement communications plans that support Port Saint John's strategic priorities, organizational initiatives, stakeholder relationships, and public profile.
- Design and execute targeted marketing campaigns that promote the Port's infrastructure capabilities, trade corridors, services, and economic impact to regional, national, and international logistics audiences.
- Create, edit, and coordinate engaging content, including news releases, presentations,
speeches, articles, briefing notes, letters, website content, employee communications, advertisements, promotional materials, key messages, and stakeholder resources.
- Maintain a consistent organizational voice, visual identity, and brand experience across communications channels, digital platforms, campaigns, and public-facing materials.
- Track and analyze digital marketing, website, and social media performance and use insights to strengthen future outreach.
Build media relationships and protect our reputation
- Develop and maintain effective relationships with local, regional, national, and industry media, including outlets covering maritime, supply chain, and logistics matters.
- Coordinate media inquiries, interview requests, news releases, background information, media events, and press conferences in collaboration with leaders and subject matter experts.
- Monitor media coverage, emerging issues, stakeholder concerns, and reputational risks that may affect Port Saint John.
- Prepare key messages, holding statements, questions and answers, briefing materials, and other resources that support timely and coordinated responses.
- Contribute to crisis and emergency communications planning, exercises, response activities, and post-incident reviews.
- Support coordinated information sharing with public agencies, port partners, and stakeholders during significant events.
- Exercise sound judgment and maintain confidentiality when managing sensitive, time-critical, or reputational matters.
Strengthen stakeholder, government, and customer communications
- Support communications and relati
📌 Manager, Marketing (New Brunswick)
🏢 Port Saint John
📍 New Brunswick