Build Sephora brand love through masterbrand campaigns, consumer insights, and integrated channels in a hybrid marketing leadership position. Shape distinctive Canadian moments. Sephora Canada seeks a Senior Manager, Integrated Marketing to champion its beauty destination and strengthen brand preference. You will create leveraged and local campaigns grounded in cultural relevance, consumer insights, and long-term brand strategy. The mandate spans top-of-funnel planning, brand platforms, campaign narratives, commercial priorities, and post-campaign learning.
Key Responsibilities
- Champion Sephora’s brand purpose, values, and differentiation
- Lead top-of-funnel strategies for key brand moments
- Develop distinctive platforms, narratives, and campaign approaches
- Coordinate North American localization and campaign deliverables
- Apply campaign learnings to improve future effectiveness
Requirements:
- Love of brand building and beauty marketing
- Pulse on culture and breakthrough activation opportunities
- Proven business acumen within the retail landscape
- Ability to navigate complex organizational dynamics
- Comfort with evolving processes and local market trends Use cultural insight, brand platforms, and integrated campaign leadership to advance Sephora Canada’s beauty positioning and client engagement.
📌 Masterbrand Campaign Marketing Manager (Toronto)
🏢 LVMH
📍 Toronto