Motus is the complete solution for managing employee driving, built for smarter personal vehicle use. With more than 90 years of provenexpertise, Motus brings together reimbursement, risk mitigation, and advanced analytics into one platform that helps organizations maximize field team productivity,optimizevehicle spend, and reduce corporate risk exposure. Backed by unmatched benchmark data and time-tested best practices, Motus supports more than 700,000 drivers across 3,000+ companies andremainsthe trusted leader in employee driving programs. Motus is seeking a Demand Generation Manager to plan, execute, and optimize programs that drive pipeline growth. This role will focus on generating demand for our new business team partnering across Marketing, BDR, and Sales to turn program engagement into qualified opportunities. The Demand Generation Manager will create and lead cross-channel programs aligned to the broader demand generation strategy. This role will manage campaigns from brief through launch, follow-up, and performance analysis, ensuring execution is well-timed, organized, and connected to pipeline goals. The ideal candidate combines strong campaign planning skills with hands-on execution, an understanding of B2B buyer journeys, and a proactive approach to moving work forward. They are comfortable managing cross-functional projects, using data to improve performance, and building repeatable programs that scale. Plan, execute, and optimize integrated demand generation campaigns and programs focused on generating qualified pipeline. Translate pillar content, webinars, events, and product launches into coordinated campaign activities across email, nurture, digital, and sales outreach. Partner closely with BDR, Sales Enablement, and Sales to align campaigns to target accounts, territories, and pipeline priorities.



Collaborate with Digital, Brand, Content, Events, Product Marketing, Marketing Operations, and Campaign Operations to deliver cohesive, multichannel campaigns. Manage campaign timelines, deliverables, and dependencies, keeping stakeholders informed and proactively addressing execution risks. Monitor campaign performance with Marketing Operations and Revenue Operations, tracking engagement, meetings, opportunities, pipeline, and conversion. 4–5 years of B2B marketing experience Demonstrated experience executing multichannel campaigns and programs that contribute to qualified pipeline. Solid understanding of B2B buyer journeys, audience segmentation, lead nurturing, and funnel conversion. Strong campaign planning and project management skills, with the ability to manage multiple programs and stakeholders. Experience developing campaign messaging, email copy, and briefs in partnership with Content and Product Marketing. Data-driven mindset, with the ability to interpret campaign results and translate insights into practical improvements. Hands-on experience with marketing automation and CRM platforms; HubSpot and Salesforce preferred. Familiarity with campaign attribution and pipeline reporting. Actual compensation will depend on a number of factors, including the candidate’s relevant experience, technical skills, and other qualifications. This position is eligible for company advantages including medical, dental,



and vision insurance with an employer contribution, flexible spending or health savings account, life and AD&D; insurance, short-and long-term disability coverage, paid time off, employee assistance, participation in a 401k program with company match, and additional voluntary or legally required benefits. Medical Insurance, Dental Insurance, Vision Insurance (effective day one) Flexible Spending Accounts & Health Savings Accounts Company-paid Short/Long-term Disability & Basic Life Insurance Plans 1000 Home Office Reimbursement Program $16weeks maternity and adoption leave 12 weeks paternity leave We strategically recruit and retain talent reflecting our local communities’ rich diversity, fostering a culture where innovation thrives. Through dynamic learning sessions, strategic training, and our lively Employee Resource Groups, we kindle substantial dialogues, continuous learning, and ensure every voice is not only heard but celebrated. Motus, LLC provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. #LI-REMOTE For government reporting purposes, we ask candidates to respond to the below self-identification survey.
As set forth in Motus’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursua

📌 Demand Generation Manager (Canada)
🏢 Motus
📍 Canada