Lead ecommerce performance marketing strategy remotely from Canada, using full-funnel planning and analytics to drive profitable growth for consumer brands.

This senior leadership role shapes strategies for direct-to-consumer and omnichannel businesses. You will connect paid media investments with revenue, customer lifetime value, incremental performance, and profitability. The work spans client partnerships, team development, measurement, and service evolution.

Key Responsibilities:

- Own full-funnel strategies across Meta, Google Search, YouTube, TikTok, and programmatic
- Optimize CAC, ROAS, MER, incremental revenue, lifetime value, and profitability
- Advise executive stakeholders and strengthen strategic client relationships
- Oversee forecasting, budget pacing, creative testing, feeds, and measurement
- Manage and mentor teams of 15 or more professionals

Requirements:

- Lead multi-channel programs exceeding USD $1 million monthly spend
- Manage and develop teams of 15 or more, including managers
- Understand DTC and omnichannel ecommerce commercial models
- Design dashboards using Looker, Google Sheets, Excel, or Tableau
- Be legally authorized to work in Canada without sponsorship

Bring senior ecommerce strategy, performance marketing, analytics, and people leadership expertise to this Canada-based remote-first role.

📌 Associate Director Ecommerce Strategy (Canada)
🏢 Jobgether
📍 Canada