Own paid media strategy across Google Ads and Meta for B2B and growing-brand clients, working remotely from Canada, South Africa, or the USA.

As Paid Media Account Strategist at Blacksmith Agency, you guide targeting, budget decisions, roadmaps, and client narratives. You will manage accounts across Google Ads, Meta, LinkedIn, and Microsoft Ads. This full-time marketing role is dedicated to paid media, while SEO remains a separate seat.

Key Responsibilities:

- Manage paid media across four advertising platforms
- Allocate budgets, set bids, and refine targeting
- Test creative and decide when campaigns should end
- Maintain conversion tracking and attribution through GA4
- Build roadmaps and explain performance during client calls

Requirements:

- Three or more years hands-on with Google Ads and Meta
- Campaign building, management, and optimization experience
- Results involving ROAS, CPA, or pipeline metrics
- Agency experience managing several clients simultaneously
- Transparent spoken English for live calls with US clients

Bring paid media judgment, platform expertise, and client communication skills to Blacksmith Agency's growing B2B accounts.

📌 Paid Media Account Strategist (Ottawa)
🏢 Blacksmith Agency
📍 Ottawa