29 Oct
|
Clio
|
Vancouver
Clio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely.
Clio is the global leader in legal technology and legal AI, and the first legal practice management unicorn. While Clio's growth has historically been driven by North America, international expansion represents one of the company's most significant growth opportunities over the coming years.
Today, Clio serves customers in more than 130 countries worldwide. EMEA is a strategic growth region for Clio, encompassing a diverse set of markets at different stages of maturity, from established markets such as the UK and Ireland to rapidly growing opportunities across Spain, the Nordics, Benelux, South Africa, and the Middle East.
As Senior Manager, EMEA Marketing, you will lead Clio's regional marketing strategy across key EMEA markets, driving awareness, demand generation, customer engagement, and market expansion. Reporting to the Director of International Marketing, you will be responsible for developing and executing regional growth plans, leading a team of marketing professionals, and partnering closely with Sales, Customer Success, Product Marketing, Brand, Communications, and executive stakeholders.
This is a highly visible leadership role that combines strategic planning, people management, and operational execution. You will play a critical role in shaping Clio's international growth strategy and establishing the company as the leading legal technology platform across EMEA.
Who You Are
You are a commercially-minded marketing leader with deep experience building and scaling regional marketing programs in complex international environments. You have successfully led multi-market marketing strategies, balancing regional consistency with local market relevance. You understand how brand, demand generation, events, partnerships, communications, and customer marketing work together to drive business growth. You are equally comfortable setting strategy, managing budgets, coaching teams, and influencing senior stakeholders. You bring strong analytical rigor, operational excellence, and a growth mindset to everything you do. Most importantly, you thrive in high-growth environments where you can build, scale, and create meaningful business impact.
Role Summary
Regional Marketing Strategy
Develop and execute Clio's EMEA marketing strategy, ensuring alignment with company growth objectives, market opportunities, and regional revenue goals.
Lead and develop a team of regional marketers across demand generation, field marketing, and market-specific initiatives, fostering a culture of accountability, collaboration, and continuous improvement.
Demand Generation & Pipeline Growth
Partner closely with Sales and Demand Generation leadership to create integrated marketing programs that drive pipeline, revenue growth, and customer acquisition across EMEA.
Brand & Market Development
Strengthen Clio's brand awareness and market leadership position across key EMEA markets through integrated campaigns, events, partnerships, communications, and thought leadership initiatives.
Operational Excellence
Own regional planning, budgeting, forecasting, performance reporting, and resource allocation to maximize marketing effectiveness and ROI.
What You'll Work On
Develop annual and quarterly EMEA marketing plans aligned to company growth targets.
Define regional priorities, market segmentation strategies, and investment frameworks.
Identify growth opportunities across existing and emerging markets.
Build scalable frameworks that can be adapted across multiple countries.
Lead, coach, and develop a team of marketing professionals across EMEA.
Provide strategic direction and support career development.
Foster collaboration across regional and global marketing teams.
Drive accountability through clear goals, metrics, and performance management.
Demand Generation & Revenue Growth
Partner with Demand Generation leadership to develop full-funnel marketing programs.
Drive pipeline generation, chance creation, and revenue contribution across EMEA.
Align marketing investments with regional business priorities.
Optimize campaign performance through data-driven decision making.
Brand, Communications & Market Expansion
Partner with Brand, PR, and Communications teams to increase market awareness and share of voice.
Oversee regional event strategies, sponsorship programs, and community-building initiatives.
Support market-entry and expansion initiatives across priority geographies.
Build strategic relationships with key industry partners, associations, and influencers.
Cross-Functional Leadership
Serve as a st
📌 Senior Manager, EMEA Marketing (Vancouver)
🏢 Clio
📍 Vancouver