Drive SPC’s paid social creative strategy from Vaughan or Toronto, combining performance analysis with short-form content production. Build conversion-focused creative for growing audiences.

As Creative Strategist, you will own creative direction across Meta, TikTok, Instagram, YouTube, and organic social channels. You will connect analytics with production, identify viral hooks, write briefs, and guide iterative testing. Your work supports audience growth, app installs, and membership conversions.

Key Responsibilities:

- Build weekly and monthly creative brief cadences
- Formulate hypotheses and test direct-response creative angles
- Analyze Hook Rate, Hold Rate, CTR, and CVR
- Translate performance data into creative revisions
- Use AI tools to expand asset volume

Requirements:

- Three to five-plus years in creative strategy or growth marketing
- Fluency in Hook Rate, Hold Rate, CTR, CVR, and CPA
- Experience managing external creators or UGC networks
- Hands-on short-form video editing experience
- Active adoption of up-to-date AI creative platforms

Bring paid social strategy, performance analysis, and short-form production expertise to SPC’s rebuilding creative engine.

📌 Creative Strategist Paid Social (Vaughan)
🏢 SPC Student Price Card
📍 Vaughan