Lead marketing investment governance at BDC, using portfolio management and performance measurement to connect resources with business impact. This hybrid role balances strategic planning and transformation.As Lead, Marketing Investment and Transformation Office, you will help shift BDC Marketing toward value creation and optimal resource allocation. You will partner strategically with the CMO and marketing leadership team. Your work will cover governance, capital allocation, scorecards, forecasting, transformation, and operational discipline.Key Responsibilities:



Define and operate the marketing portfolio governance modelPrepare investment recommendations for the CMO and executivesDevelop scorecards and return on investment metricsLead annual marketing planning and resource allocationOversee marketing transformation initiatives and quarterly reviewsRequirements: Bachelor’s degree in a relevant discipline10 to 15 years of relevant experienceExperience in complex, matrix-based environmentsExecutive governance and decision-document experienceStrong analytical and bilingual communication skillsApply portfolio governance, analytical insight, and transformation leadership to strengthen BDC Marketing investment decisions and business results.#J-18808-Ljbffr

📌 Marketing Investment Portfolio Lead (Montreal)
🏢 BDC
📍 Montreal