Pay Range: $70,000 - $100,000At The Home Depot Canada, we want you to feel valued and supported. The pay range you see represents base salary only. In addition, your total rewards may include: semi-annual bonuses tied to business performance; Deferred Profit-SharingProgram to assist with retirement savings; comprehensive paid benefits; a 15% discount onHome Depot stock purchases; and merit-based salary increases. We are committed to recognizing your efforts and supporting your growth with us.Are you someone who thrives on helping others succeed, enjoys making an impact, and takes pride in guiding customers to the right solutions for their projects? If you’re also naturally curious and eager to keep learning, consider starting or growing your career with us at The Home Depot.Position Overview:The SEO Analyst role supports the overall vision for digital marketing for The Home Depot Canada by attracting quality organic search traffic to our website for lead generation, engagement and revenue. This includes supporting the SEO strategy and research by doing competitive website analysis, gap assessment and landing page optimization for the Home Depot Canada website.Key Responsibilities:Research and ImplementationPerform keyword research to optimize existing content and uncover current opportunities to increase SEO trafficProvide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specificResearch and analyze competitor link building activities and SERP (Search Engine Result Pages)



resultsImplement link building strategy and campaigns for homedepot.CaPartneringWork with all content creators (Online Experience/Marketing/Digital Production teams) to optimize existing content and produce recent content with the most SEO value to THD CanadaWork with PR/ Marketing team to maximize link building gains and prioritize outreach activitiesWork with the Product Management and Technology teams to ensure SEO best practices in newly developed and existing codeHelp to create and support marketing content to socialize and use for social media purposes (e.G. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)Reporting and Project ManagementMonitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importanceCommunicate to team and management on project development, timelines,



and resultsCompetencies:CollaboratesAction Orientedli> Drives ResultsCommunicates EffectivelyPlans and AlignsSkills:Strong analytical and interpersonal skillsOrganizational skillsProblem-solving and critical thinking skillsData AnalysisProject managementDirect Manager/Direct Reports:Reports to Senior Manager of SEOTravel Requirements:LimitedTravel to Toronto Store Support Location when neededPhysical Requirements:Extended SittingRepetitive TasksHybrid Work:RemoteTravel to store locations as needed.Working Conditions:Working in an office setting: computer work, camera on virtual meetings, taking support callsMinimum Education:University/College degree in a related area of study, or equivalent experience.Minimum Years of Work Experience:2-5 years experience in Search Engine Optimization (SEO) and Search Engine Marketing (SEM)Minimum Leadership Experience:NoneCertifications:NoneOther Requirements/Assets:Experience with website analysis using a variety of analytics tools including Google Analytics, Adobe OmnitureExperience working with popular SEO-industry tools (BrightEdge, Conductor, Google Keyword Planner, AWR Cloud, Botify, Moz, Ahrefs, ScreamingFrog etc.)Experience working with Content Management System (CMS) and building/administering content in CMS environmentsAdvanced capability in MS PowerPoint, Excel, Word, OutlookBilingual (English/French) will be considered an asset.In our commitment to efficiency, consistency, and a fair hiring experience for all candidates, The Home Depot Canada usesArtificial Intelligence (AI) technology to assist with the screening and assessment of applicantsfor this position. This technology is used to quickly and consistently identify candidates whose skills and experience are the strongest match for the role. Our process is designed to ensure human oversight is maintained throughout the selection process.#J-18808-Ljbffr

📌 Search Engine Optimization Analyst (6 Month Contract) - $70,000 - $100,000 A Year (Winnipeg)
🏢 The Home Depot Canada
📍 Winnipeg