Job Description: You’re a multidisciplinary graphic designer who sees the digital space as a canvas.

Curious about emerging tools and technologies, you bring fresh thinking, strong craft and a collaborative spirit to every project, without losing sight of quality, accessibility and the end user.

The Distribution Channel Marketing team defines, designs and delivers marketing programs that bring the distinctive value of Sunlife and its products to life.

We help multi-channel advisors connect with and support Clients, while also generating leads, driving sales and solutions and growing their business.

As a Digital Graphic Designer on the Advisor Content and Creative team, you’ll collaborate with internal and external partners to turn marketing strategies into compelling, on-brand experiences.

You’ll shape campaign creative from concept through execution and delivery across various mediums: wireframes and mockups, HTML emails, landing pages and web forms, web banners, social content, multi-page interactive and print PDFs, video storyboarding, motion graphics and editing.

By combining a strong design eye with clear communication, you transform complex information into engaging experiences that are easy to understand and navigate.

You’re a resilient self-starter who thrives in a collaborative environment and can confidently lead campaign initiatives.

With an owner’s mindset, strong organization and excellent time management, you carry work from concept through build and testing with close attention to consistency, content and technical accuracy.

You bring deep knowledge of digital design and accessibility best practices, along with experience leading campaign creative and deliverables.

What will you do? Research, design and develop accessible digital solutions.

Create and present campaign concepts to key stakeholders, then adapt them for various channels such as organic social, paid media, email, web, video, PDF and print.

Advise partners on how to bring the creative vision for key advisor-facing and Client-facing digital initiatives to life.





Lead video projects end to end, including consultation, storyboarding, production, motion graphics, voiceover and captioning, post-production and content updates.

Consult on, design and code HTML email campaigns, landing pages and web forms, informed by the user journey and analytics.

Design clear, engaging and easy-to-navigate multipage interactive documents in InDesign, following AODA best practices.

Design and structure multipage print documents in InDesign.

Proactively identify opportunities to add value, explore new creative solutions and share learnings with the design team.

Lead and participate in brainstorming and cooperative working sessions with marketing colleagues and business partners.

Own design deliverables through internal and external reviews, monitoring progress and timelines.

Document and communicate process improvements, identified efficiencies and key project details.

Maintain strong file version control.

Champion the visual parent brand while exploring, testing and identifying thoughtful ways to elevate its potential.

What do you need to succeed? Strong knowledge of usability, accessibility, cross-browser compatibility and semantic markup.

Proficiency with Adobe Creative Suite on Mac OS: InDesign, Photoshop, Illustrator, After Effects, Dreamweaver, Firefly and Acrobat.

Proficiency using AI tools within the Creative Suite, and the interest in exploring additional solutions.

Proficiency with Figma.

Proficiency designing in, working with and editing Microsoft Outlook, Power

Point, Word and Excel files.

Experience with video storyboarding, production, subtitles, animation and post-production.

Experience with HTML, CSS, and Bootstrap.





Strong HTML email design and coding skills, including the ability to work creatively within channel limitations.

Experience in responsive digital design and front-end development for landing pages and web forms.

Experience using Litmus or a similar HTML email testing platform to preview and debug code.

Knowledge of W3C and accessibility standards for design, file structure and code Curiosity and a willingness to learn new programs and technologies.

Post-secondary education in graphic design, or an undergraduate degree in a related discipline.

Experience operating on MacOS.

Understanding of the differences between print and digital production, including file setup, colour profiles, export requirements and file sizes.

Three or more years of digital graphic design experience.

Online portfolio: Campaign creative, PDF layouts, HTML emails, landing pages and a video sample or highlight reel are necessary to be considered.

As this position is posted in several locations, we specify that bilingualism (French, English, both oral and written) is required for Quebec only for the frequent interactions with English and French-speaking colleagues or internal partners across Canada or worldwide.

What would be nice to have: Marketing experience UX/UI experience Creative agency experience Experience with additional web development languages Insurance product knowledge Please be prepared to share a portfolio of your design work if you are contacted for an interview.

What’s in it for you? We’re proud to be a Best Workplace for Hybrid Work by Great Place to Work® Canada Be part of our continuous improvement journey in developing the next greatest digital enterprise experience that is united by our Purpose: to help Clients and Employees achieve lifetime financial security and live healthier lives.

Flexible Benefits from the day you join to meet the needs of you and your family.

Pension, stock and savings programs to help build and enhance your future financial security.

📌 Digital Graphic Designer (Waterloo)
🏢 Sun Life
📍 Waterloo