SEO & Digital Content Specialist to improve search performance using SEO and digital content optimization
Our financial services client is seeking a SEO & Digital Content Specialist (5-7 years) to improve search performance using SEO and digital content optimization

Join a growing digital product team focused on improving organic search visibility and optimizing customer-facing digital experiences within the insurance sector. This role supports SEO strategy execution, digital content optimization, keyword research, and performance measurement across web properties using tools including SEMrush, Figma, JIRA, GA4, Looker Studio, and Contentful. The position offers hands‑on ownership of SEO initiatives while collaborating closely with Product, Design, Marketing, and Digital teams on content and growth opportunities.

12 month Contract, Toronto, Hybrid, 3 days/ week onsite

Must Haves

5 years in SEO , digital marketing, or web optimization supporting organic search performance

Hands‑on SEMrush keyword research, site performance measurement, and SEO optimization

Collaboration with UX teams using Figma and engineering support through JIRA user stories

Web content optimization and CMS content structuring using Contentful

Experience using GA4 and Looker Studio for search performance analytics

Nice to Have

Experience within financial services, insurance, banking, or regulated industries

Exposure to UX/UI principles and collaboration with Design teams

Experience supporting both SEO strategy and content creation

Experience working in agile product or digital delivery environments

Familiarity with Google Search Console, Ahrefs, and Screaming Frog

Responsibilities

Develop and execute SEO strategies to improve organic search visibility and website performance

Conduct keyword research, competitive analysis, and content gap assessments

Monitor website performance and recommend improvements for rankings, traffic, and conversions

Create, edit, and optimize website copy, landing pages, product pages, and digital content

Collaborate with Product, Design, Marketing, and Digital teams to deliver optimized digital experiences

Support product launches and web enhancements through SEO and content recommendations

Present SEO findings, recommendations, and progress updates to stakeholders

Our financial services client is seeking a SEO & Digital Content Specialist (5-7 years) to improve search performance using SEO and digital content optimization

Join a growing digital product team focused on improving organic search visibility and optimizing customer-facing digital experiences within the insurance sector. This role supports SEO strategy execution, digital content optimization, keyword research, and performance measurement across web properties using tools including SEMrush, Figma, JIRA, GA4, Looker Studio, and Contentful. The position offers hands‑on ownership of SEO initiatives while collaborating closely with Product, Design, Marketing, and Digital teams on content and growth opportunities.

12 month Contract, Toronto, Hybrid, 3 days/ week onsite

Must Haves

5 years in SEO , digital marketing, or web optimization supporting organic search performance

Hands‑on SEMrush keyword research, site performance measurement, and SEO optimization

Collaboration with UX teams using Figma and engineering support through JIRA user stories

Web content optimization and CMS content structuring using Contentful

Experience using GA4 and Looker Studio for search performance analytics

Nice to Have

Experience within financial services, insurance, banking, or regulated industries

Exposure to UX/UI principles and collaboration with Design teams

Experience supporting both SEO strategy and content creation

Experience working in agile product or digital delivery environments

Familiarity with Google Search Console, Ahrefs, and Screaming Frog

Responsibilities

Develop and execute SEO strategies to improve organic search visibility and website performance

Conduct keyword research, competitive analysis, and content gap assessments

Monitor website performance and recommend improvements for rankings, traffic, and conversions

Create, edit, and optimize website copy, landing pages, product pages, and digital content

Collaborate with Product, Design, Marketing, and Digital teams to deliver optimized digital experiences

Support product launches and web enhancements through SEO and content recommendations

Present SEO findings, recommendations, and progress updates to stakeholders

Disclaimer:
AI may be used in evaluating candidates.
This posting is for an existing vacancy.

#J-18808-Ljbffr

📌 SEO & Digital Content Specialist to improve search performance using SEO and digital content optimiz (Ontario)
🏢 S.I. Systems
📍 Ontario